I recently worked with Spud.ca at a cancer fundraiser that I organized. They were really fantastic to work with and their produce fresh and yummy. I had been thinking about using this type of service for some time. This summer has been particularly busy and we have found it hard to regularly attend the local farmers' markets. We have a few choice veggies from own garden, but were missing the variety from the market. So a regular delivery of something like Spud's Fresh Harvest Box would be very helpful.
I have used an online grocery service in the past. In the 90s there was a service and I used them for larger items, as I lived in a 3 story walk-up. But this would be my first experience with a sustainable grocery delivery service.
So I am looking for advice. Has anyone ordered from Spud.ca? Should I start with the Fresh Harvest Box? Or is it better to start with smaller a la carte orders? I am particularly intrigued by their "my list" feature, which will allow me to create shopping lists from previously ordered items.
Any advice appreciated!
An experienced marketer seeing the customer experience from a new perspective - as a Mom. Is a brand's moment of truth any different after you have kids? How do you fit your passion for TV into your newly focused world? And how does a former disposable life marketer take on the world of sustainable living? With a passion!
Sunday, September 2, 2012
Monday, May 21, 2012
The future of cars - Updated
Interesting couple of updates to this post from 2 years ago. My husband now has a contract out in Surrey, so he has to drive everyday. This means that often he and I both need a car. So it would seem that going down to one car is even less feasible than before. But it also coincides with my son moving into a booster seat and getting ready to start school in September. His new school is conveniently 2 blocks from a Modo Car Co-op car (Co-operative Auto Network rebranded this since original post). His new school is about a 20 minute walk for us. So it has become more feasible for me to walk/bus my son to school, then grab a co-op car if I need to do any running around that day. If I continue to work as a consultant, and not needing a vehicle everyday, I could see this being a very real option for us to get rid of my car.
Original post from April 2010...
We had friends over last weekend and I was surprised when they said they had driven to our house. This young urban couple with no kids are avid transit and environmental supporters and have no car. So I was surprised to hear they had driven. But they had had some special errands to run that day and needed a car. They are members of the Co-operative Auto Network. So they had a snazzy red hybrid for the afternoon and evening.
I thought great on them. I know when I first started my career in TO I went without a car for years. It was especially funny as I worked on the Saturn, Saab, Isuzu advertising account. But I was a junior and couldn't afford to have a car. So the guys could laugh all they wanted. If they weren't going to pay for me to have a car, I wasn't going to pay for one myself. If I had to drive out to GM in Oshawa, I rented a car and expensed it. It was cheaper than taking a taxi. But today it would have been much smarter for my company to have been part of the co-op. I also would have LOVED a car co-op for those big grocery shopping, errand running days.
With a young toddler and both my husband and myself currently self employed (and always on the run to one side of town to the next) a car co-op at first seems unrealistic for us. I initially have visions of me on the bus, with a toddler and a car seat, making my way over to the co-op location about 12 blocks from our house.
Most of the time we have 2 cars. One of which is very busy running one of us across town for work or errands. The other is used a lot less. In the summer we have 3 cars, as my husband has a vintage 1975 MG convertible. In those months our "2nd" car is very much under-utilized. Unfortunately the MG can't be used when running a toddler around. So thus we have kept our second car. We have considered selling it, but weren't sure how we'd coordinate on those days when we need 2 cars.
I'm beginning to wonder if a car co-op might be a better 2nd car option for us. It might require a bit of coordination. And perhaps one of us driving the other over to the co-op location. But it could be a viable way for us to reduce our car load, be more environmental and reduce our budget.
What about you? Could being a member in a car co-op allow you to get one (or more) of your cars off the road?
Original post from April 2010...
We had friends over last weekend and I was surprised when they said they had driven to our house. This young urban couple with no kids are avid transit and environmental supporters and have no car. So I was surprised to hear they had driven. But they had had some special errands to run that day and needed a car. They are members of the Co-operative Auto Network. So they had a snazzy red hybrid for the afternoon and evening.
I thought great on them. I know when I first started my career in TO I went without a car for years. It was especially funny as I worked on the Saturn, Saab, Isuzu advertising account. But I was a junior and couldn't afford to have a car. So the guys could laugh all they wanted. If they weren't going to pay for me to have a car, I wasn't going to pay for one myself. If I had to drive out to GM in Oshawa, I rented a car and expensed it. It was cheaper than taking a taxi. But today it would have been much smarter for my company to have been part of the co-op. I also would have LOVED a car co-op for those big grocery shopping, errand running days.
With a young toddler and both my husband and myself currently self employed (and always on the run to one side of town to the next) a car co-op at first seems unrealistic for us. I initially have visions of me on the bus, with a toddler and a car seat, making my way over to the co-op location about 12 blocks from our house.
Most of the time we have 2 cars. One of which is very busy running one of us across town for work or errands. The other is used a lot less. In the summer we have 3 cars, as my husband has a vintage 1975 MG convertible. In those months our "2nd" car is very much under-utilized. Unfortunately the MG can't be used when running a toddler around. So thus we have kept our second car. We have considered selling it, but weren't sure how we'd coordinate on those days when we need 2 cars.
I'm beginning to wonder if a car co-op might be a better 2nd car option for us. It might require a bit of coordination. And perhaps one of us driving the other over to the co-op location. But it could be a viable way for us to reduce our car load, be more environmental and reduce our budget.
What about you? Could being a member in a car co-op allow you to get one (or more) of your cars off the road?
Monday, July 25, 2011
Eco-Friendly Traverse Trip - The garbage
Following up on my last post on how eco-friendly a road trip can be vs flying, today I want to talk garbage. I know not a sexy topic, but we keep adding to our landfills and a lot of it is unnecessary.
What makes garbage on road trips?
For other snacks we are trying to buy some of the things we like to snack on in bulk. So yes, there will be Hawkins Cheezie garbage, but at least it will be one big bag and not a bunch of small ones. And I'll be bringing some Hippie Chips along too. We might even put some of these snacks into re-usable containers to make them easier to pack. Or that might be just a bit too much like my mother-in-law.
Drink Containers - This is likely the easiest option as our Traverse has LOTS of cup holders, so we can each bring a re-usable water container and coffee mug. I'm going to fill our 10L camping water container and bring it along for the back of the vehicle, so we can refill our bottles and keep them in cooler if we like our water cold. The only thing left is pop-cans. I think there is only only person who drinks pop in our car and she recently gave up her Coke Zero habit - glad she did that well in advance of the trip or it could have gotten ugly. :)
Paper goods - This one is probably the hardest. I can't imagine going on a road trip without wet wipes. But Nicole and I are both former cloth diaper parents and she suggested we use a cloth wipe trick. I have a large pile of small face clothes, and Nicole has some other cloth wipes. We'll bring them along with a little spray bottle of water, and a wet bag to store the dirty ones. Then when the inevitable Hawkins Cheezies accident happens we are prepared. I'm also going to bring some cloth napkins. We can rinse everything out in the hotel at night (I'll bring my portable laundry line too). For the car I have a great organizer that hangs on the back of the seats, which includes a cup holder to hold our spray bottle.
I have never been able to bring myself to use a hanky, and allergies are bad this year, so I think some kleenex will be inevitable. I'll try to keep them in a wet bag that can be deposited into a compost bin, if we find any along the road (like at Trader Joe's).
Bags - I'll bring along several cloth shopping bags. And I just picked up a great new collapsible box from Safeway. I actually picked up two - one is square and perfect for stashing all my car computer stuff nice and neat in one place. And the other is a rectangle and will be great for car snacks. They both have a stiff bottom and sides so they won't fall over and get sloppy in the car. When empty, we fold them down and stash under a seat.
Garbage vs Recycling - I have a couple of small flexible recycling type bags, which can be used for garbage and recycling (and to keep our Traverse nice and tidy). We'll keep the recyclable food packaging and any paper items. We should be able to find a place to put it - likely in our hotel blue bin. But I don't think anyone wants to keep food scraps in the car for composting. I expect we will be able to compost at Trader Joe's when we stop. Otherwise we'll be depositing those in the garbage bins when we stop, along with any other garbage that happens to make it into our car.
Isn't everyone excited to see my photos along the trip of how much garbage we have or have not collected. I know I am.
Anyone have any other eco-friendly road trip tips?
What makes garbage on road trips?
- food (and particularly fast food) containers
- pop cans, water bottles, coffee cups, juice boxes (of which there will be NONE on our trip
- paper goods like - kleenex, wet-wipes, napkins and paper towels
- paper and plastic bags
For other snacks we are trying to buy some of the things we like to snack on in bulk. So yes, there will be Hawkins Cheezie garbage, but at least it will be one big bag and not a bunch of small ones. And I'll be bringing some Hippie Chips along too. We might even put some of these snacks into re-usable containers to make them easier to pack. Or that might be just a bit too much like my mother-in-law.
Drink Containers - This is likely the easiest option as our Traverse has LOTS of cup holders, so we can each bring a re-usable water container and coffee mug. I'm going to fill our 10L camping water container and bring it along for the back of the vehicle, so we can refill our bottles and keep them in cooler if we like our water cold. The only thing left is pop-cans. I think there is only only person who drinks pop in our car and she recently gave up her Coke Zero habit - glad she did that well in advance of the trip or it could have gotten ugly. :)
| Front seat cup holders |
| Door cup holders |
| Back seat cup holders |
Paper goods - This one is probably the hardest. I can't imagine going on a road trip without wet wipes. But Nicole and I are both former cloth diaper parents and she suggested we use a cloth wipe trick. I have a large pile of small face clothes, and Nicole has some other cloth wipes. We'll bring them along with a little spray bottle of water, and a wet bag to store the dirty ones. Then when the inevitable Hawkins Cheezies accident happens we are prepared. I'm also going to bring some cloth napkins. We can rinse everything out in the hotel at night (I'll bring my portable laundry line too). For the car I have a great organizer that hangs on the back of the seats, which includes a cup holder to hold our spray bottle.
I have never been able to bring myself to use a hanky, and allergies are bad this year, so I think some kleenex will be inevitable. I'll try to keep them in a wet bag that can be deposited into a compost bin, if we find any along the road (like at Trader Joe's).
Bags - I'll bring along several cloth shopping bags. And I just picked up a great new collapsible box from Safeway. I actually picked up two - one is square and perfect for stashing all my car computer stuff nice and neat in one place. And the other is a rectangle and will be great for car snacks. They both have a stiff bottom and sides so they won't fall over and get sloppy in the car. When empty, we fold them down and stash under a seat.
Garbage vs Recycling - I have a couple of small flexible recycling type bags, which can be used for garbage and recycling (and to keep our Traverse nice and tidy). We'll keep the recyclable food packaging and any paper items. We should be able to find a place to put it - likely in our hotel blue bin. But I don't think anyone wants to keep food scraps in the car for composting. I expect we will be able to compost at Trader Joe's when we stop. Otherwise we'll be depositing those in the garbage bins when we stop, along with any other garbage that happens to make it into our car.
Isn't everyone excited to see my photos along the trip of how much garbage we have or have not collected. I know I am.
Anyone have any other eco-friendly road trip tips?
Wednesday, July 20, 2011
Eco-Friendly Traverse Trip
I love summer road trips. And now that we have actually had a few days of summer weather it feels like we should be heading on our summer trips. I'll be heading on my big road #TraverseTrip to San Diego in just two weeks. It will be a great road trip with 3 blogging girlfriends Karen, Nicole and Alexis to Blogher '11 - no juice boxes allowed. We've had a few interesting reactions to our road trip... mostly words I can't repeat here about how long a drive it will be.
Yes, it will be a long drive! But there are some real environmental benefits to driving - besides being a great road trip adventure with my girlfriends. So besides discussing fashion and shopping along the road on Fashion Forward 40, I'm also going to see how we keep our road trip as environmentally friendly as possible.
Lets start with the biggie. Driving compared to flying. For those that don't love numbers I do apologize as the next part gets a bit like Grade 5 math.
A few facts/assumptions:
A direct flight from Vancouver YVR to San Diego SAN return is 3,792 km (you can search distance between airports here http://www.world-airport-codes.com/). Thanks to my friends at Climate Smart, who helped me with the math, I know that a return flight equates to 1.13 tonnes CO2 equivalent. When flying each passenger is assessed a portion of the total carbon for the flight, so we must multiply that number by the 4 passengers Total 4.52 tonnes CO2 equivalent.
Driving
Driving from downtown Vancouver to downtown San Diego and back again is 4,494 km. With our Traverse highway fuel consumption, we should use 377.5 litres of gas which equals 1.0 tonnes CO2 equivalent. Since that is the total vehicle calculation, I don't need to multiple by the number of occupants. Total 1.0 tonnes CO2 equivalent.
That means we save 3.52 tonnes CO2 equivalent driving vs flying. Which means driving is 22% of what flying would be. Or in real terms that means:
Greenhouse gas emissions avoided by recycling 1.1 tons of waste instead of sending it to the landfill
Annual greenhouse gas emissions from .626 passenger vehicles - which would be like only driving your car 4.5 months of the year.
Yes, it will be a long drive! But there are some real environmental benefits to driving - besides being a great road trip adventure with my girlfriends. So besides discussing fashion and shopping along the road on Fashion Forward 40, I'm also going to see how we keep our road trip as environmentally friendly as possible.
Lets start with the biggie. Driving compared to flying. For those that don't love numbers I do apologize as the next part gets a bit like Grade 5 math.
A few facts/assumptions:
- Number of travellers - 4
- Vehicle - Chevrolet Traverse which gets a fantastic 8.4 L/100 km highway fuel consumption rating. For the sake of simplicity we used the highway rating for our calculations, but we know our actual consumption will vary, especially when we consider LA traffic. I'll track fuel consumption and do a final assessment at the end of our trip.
- Driving Distance - Assumed direct drive from downtown Vancouver to downtown San Diego. I'll track our mileage and give a final assessment at the end of our trip.
- Flight - Assumed direct flights from YVR to SAN.
A direct flight from Vancouver YVR to San Diego SAN return is 3,792 km (you can search distance between airports here http://www.world-airport-codes.com/). Thanks to my friends at Climate Smart, who helped me with the math, I know that a return flight equates to 1.13 tonnes CO2 equivalent. When flying each passenger is assessed a portion of the total carbon for the flight, so we must multiply that number by the 4 passengers Total 4.52 tonnes CO2 equivalent.
Driving
Driving from downtown Vancouver to downtown San Diego and back again is 4,494 km. With our Traverse highway fuel consumption, we should use 377.5 litres of gas which equals 1.0 tonnes CO2 equivalent. Since that is the total vehicle calculation, I don't need to multiple by the number of occupants. Total 1.0 tonnes CO2 equivalent.
That means we save 3.52 tonnes CO2 equivalent driving vs flying. Which means driving is 22% of what flying would be. Or in real terms that means:
CO2 emissions from 133 propane cylinders used for home barbeques
| Photo credit - Tomswift46 via Flickr Creative Commons |
OR
| Photo credit - D'Arcy Norman via Flickr Creative Commons |
OR
Annual greenhouse gas emissions from .626 passenger vehicles - which would be like only driving your car 4.5 months of the year.
Other Considerations
So if we are taking an eco-road trip what else do we need to consider? Well garbage is a big one. And use of disposable products is another. I'll have more on our plans to reduce our garbage next week.
Would you consider driving instead of flying for a vacation to help reduce your carbon footprint?
Resources... http://www.epa.gov/cleanenergy/energy-resources/calculator.html#results and https://climatesmartbusiness.com/
Disclosure: GM is providing us with a loaner Chevrolet Traverse and paying for our hotels and gas to travel to San Diego and back.
Disclosure: GM is providing us with a loaner Chevrolet Traverse and paying for our hotels and gas to travel to San Diego and back.
Monday, May 30, 2011
Back Alleys and Sunshine
In the grey Vancouver winter my neighbourhood is quiet. We stay inside. We use our backyards to access our vehicles in the garages that line the back alley. We sneak out back to take out/bring in the garbage. We think of the back alley spaces as a means to an end. Then the rain stops and the sun starts to shine. And the beauty of our neighbourhood and our back alleys becomes clear.
I love the...
I love the...
- laughter of kids playing street hockey and the calling of "cars" in multiple languages
- back yards of the Vancouver Specials, which are really just drive ways, lined on either side with thin patches of gardens planted full of tomatoes, peas and carrots
- conversations with neighbours over the back fence
- sound of multiple lawn mowers almost creating a symphony together
- way kids don't see race, culture or religion, but instead see a friend to ride bikes with, even if they can't pronounce each other's names
- water washing down the alley from cars being washed
- laundry that appears almost by magic on the line the instant the sun peaks out for an hour
- smiles and hellos as you walk along the alley
- kids knocking on the gate asking if my son wants to play
- sound of children yelling, screaming, crying and laughing
- that the sense of neighbourhood and community is not lost
Wednesday, May 25, 2011
Networking in Vancouver
I recently joined Networking in Vancouver as a guest blogger. This is my first post To Live Tweet or Not Live Tweet.
Wednesday, May 11, 2011
Loyal Customers - true loyalists or just too lazy to change
Last week I attended a lovely event put on by Microsoft and the folks at Hotmail. I found myself sitting in a room of 20 women or so and feeling embarrassed to say "My name is Tracey and I've had a Hotmail account since early 1997." I was the only person in the room, who didn't work for Hotmail, that had kept their Hotmail account since the beginning. I was proud of my dedication to hotmail, even through the rough spam heavy years (although truth be told nothing will ever beat the spam-fest that my Telus email account has become). I stayed through the rise of gmail. In essence I stayed through the lean years when everyone else abandoned ship.
And that loyalty has paid off. Hotmail began a real shift in the last few years. They realize they took a lot of things for granted and dropped a few balls. And increased functionality in their product has been great. So over the past 2 years instead of choosing to open new accounts on other platforms I added to my existing hotmail world. I did have a gmail account for my other blog for a while. But it is now lives in my hotmail, along with my other 3 email accounts that all come into my hotmail hub. So instead of having to come back to hotmail, I'm still there. My loyalty has paid off with a better product. And I right where I want to be. Even if it makes me the only geek in the room.
But lets be honest. Did I stay with Hotmail because of a strong sense of loyalty? Did they give me fantastic customer service that I would never dream of leaving? Did they offer me discounts or loyalty offers? NO.
I stayed because, really I didn't want to change my email account. Yup, I was too lazy to change to something else.
Apparently this is true in many aspects of my life. If it ain't broke I don't go out of my way to fix it. I present the following as evidence:
So does this mean these brands can assume I'm a true brand loyalist? No (except my hairdresser who I would recommend to anyone). It just means I haven't been given a reason to leave for someone else.
Unfortunately many brands read my loyalty as good points for them. And then they leave me alone. Well, except to perhaps offer me a discount to upgrade my service (and why is it I'm always suspect of their offer to help assess my products to make it better for me... always feel it is better for them). Yet, I see many of the same company's offering new customers a great bonus to lure them over.
Here is a novel idea. What about spending a bit of time really nurturing your existing customers to ensure they become true brand loyalists. Instead of just lazy customers. Hotmail is certainly an example of a business working hard to keep my business. They took a hard look at their product (and past mistakes), made some real customer focused improvements and are now reaching out to their loyal customers.
And that loyalty has paid off. Hotmail began a real shift in the last few years. They realize they took a lot of things for granted and dropped a few balls. And increased functionality in their product has been great. So over the past 2 years instead of choosing to open new accounts on other platforms I added to my existing hotmail world. I did have a gmail account for my other blog for a while. But it is now lives in my hotmail, along with my other 3 email accounts that all come into my hotmail hub. So instead of having to come back to hotmail, I'm still there. My loyalty has paid off with a better product. And I right where I want to be. Even if it makes me the only geek in the room.
But lets be honest. Did I stay with Hotmail because of a strong sense of loyalty? Did they give me fantastic customer service that I would never dream of leaving? Did they offer me discounts or loyalty offers? NO.
I stayed because, really I didn't want to change my email account. Yup, I was too lazy to change to something else.
Apparently this is true in many aspects of my life. If it ain't broke I don't go out of my way to fix it. I present the following as evidence:
- Same bank since 1986. Yes, I've added other banking products at other banks/credit unions. But my main account is still with the same bank. Why? Well to me all the major banks come with their pros and cons. So why switch unless I really need to. I always figured I'd change when I bought a house and had to figure out a mortgage (but I live in Vancouver and lets be frank a house isn't going to happen soon).
- Same hairdresser since 1999. Now I love my hairdresser and she continues to deliver a great product. She doesn't offer me price discounts. But I feel she takes care of me. I feel she appreciates my business and doesn't take me for granted. So I'm loyal. No cheating. Not even once in 12 years.
- Same hotmail account since 1997.
- Same car since 1999.
- Same Internet provider since 2000.
- Same cell phone provider since 2001.
So does this mean these brands can assume I'm a true brand loyalist? No (except my hairdresser who I would recommend to anyone). It just means I haven't been given a reason to leave for someone else.
Unfortunately many brands read my loyalty as good points for them. And then they leave me alone. Well, except to perhaps offer me a discount to upgrade my service (and why is it I'm always suspect of their offer to help assess my products to make it better for me... always feel it is better for them). Yet, I see many of the same company's offering new customers a great bonus to lure them over.
Here is a novel idea. What about spending a bit of time really nurturing your existing customers to ensure they become true brand loyalists. Instead of just lazy customers. Hotmail is certainly an example of a business working hard to keep my business. They took a hard look at their product (and past mistakes), made some real customer focused improvements and are now reaching out to their loyal customers.
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